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An economical way to advertise may include ________.

  1. Billboards

  2. Online Social Marketing

  3. Television commercials

  4. Direct mail campaigns

The correct answer is: Online Social Marketing

Online social marketing is considered an economical way to advertise due to several factors. Primarily, it allows businesses to reach a large audience at a fraction of the cost associated with traditional advertising methods such as billboards, television commercials, or direct mail campaigns. Social media platforms offer versatile and targeted advertising options that can be tailored to specific demographics, interests, and behaviors, enabling more efficient use of advertising budgets. Moreover, the interactive nature of social media encourages engagement and sharing, which can amplify outreach without additional costs. Businesses can also benefit from organic reach by creating compelling content that users naturally share, further enhancing visibility without incurring costs for ads. This approach is especially advantageous for small businesses or those with limited marketing budgets, making online social marketing a standout economical option in promoting products and services.